Posts Tagged ‘marketing’

Laziness and Facebook…

Saturday, September 24th, 2011

Facebook search lazyThe fact that I’ve posted squat here for such a long time could be taken as a sign of laziness , a charge of which I would usually have little chance of acquittal. In this case however, I plead not guilty M’Lud.

In fact, I’ve been incredibly busy with creating my own stuff, working a ‘normal’ job (in an International School), building a new business and putting together content for other online marketers as well.

However, I’m back, and I’ve got something incredibly important — and free — for you.

Unlike my wife and the rest of the population of planet Earth, I’m not a big Facebook user.

However, I’ve been putting together a lot of Facebook materials recently, and the next post is going to highlight some critical Facebook changes that are just around the corner which you may be unaware of. If you are and you’re using Facebook in your marketing efforts, your ignorance could kill your business.

I’ll tell you more about it very soon.

When credibility matters…

Wednesday, March 3rd, 2010

As a ghostwriter, I’ve created hundreds of top quality online marketing products for some of the biggest names in the business. This is not a boast, merely a fact – if they weren’t top quality, they would have been slung back at me.

Hasn’t happened yet, hence my confidence…

And one of the things that I’ve learned during this time is that consistency is massively important no matter what it is you’re doing on the net.

A couple of examples will explain why.

If you use Facebook or Twitter to market a product or service, the site users that you are promoting to must trust you. If you are not consistent, how can they?

Even if you are not promoting or marketing, your ‘followers’ need to trust and respect you. Again, if they do not, how can you expect them to believe a word you say?

So it’s been quite unnerving recently that so many marketers seem to be forgetting this.

For my sins, I am on almost every mailing list you can think of. This is not because I’m a masochist, or at least I don’t think so. But I do need to keep up with what is going on to make sure that today’s new product is not based on yesterday’s ideas and concepts.

And what I am seeing is information that is becoming less and less consistent (and therefore believable) by the day.

As an example, a few days ago, I received a video where a marketer I have actually worked for was pushing this great new ‘technique’ for making money using AdWords (a product that costs $49). Not a week later, I get another video for the same guy’s latest product which absolutely pans AdWords as the worst thing ever!

Total (almost moronic) inconsistency = complete lack of credibility from this point on…

It’s an object lesson in how not to ‘sell’ anything (a product, service or even yourself) on the net. What you post online is the only point of contact your readers have with you, hence, this is the ‘you’ that they know.

If you want to lose your credibility, changing your stance from ‘white’ to ‘black’ and back again is just about one of the quickest ways I know of doing so.

When credibility is important, you must be consistent, it’s as simple as that.

+++++++++++++++

What do you think?

Agree? Disagree? Think that I must be a masochist?

Let me know – I’d love to hear your thoughts…

Platinum Content Creation

Sunday, February 1st, 2009

Premium Products Attract The Highest
Prices…How About Yours?


 

Learning how to create top-dollar products is no overnight job. Without experience,
achieving quality is never easy.


 

Quote:
Testimonial…

Hey Steve,

Great job on the e-book! Your research is first class, and you really listened to what I wanted. You delivered it on schedule, and your writing is excellent too.

I highly recommend your services for anyone needing a writer or researcher for their project.

Warm regards-

Eric Holmlund
EricHolmlund.com

Quote:
Testimonial…

I originally met Steve on the Warrior Forum, when I posted a request asking for anyone who did technical writing. I’ve had very mixed results with hiring people I’ve met via forums but his samples were great and references checked out so I thought I’d give him a shot..

Boy, am I glad I did!

He’s just finished writing the installation guide and user manual for a WordPress plugin I created and I’m absolutely blown away by the amount of effort he’s put in.

He really took the time to understand the plugin, what it did, how people used it and the problems they were having. What’s more, he did this almost entirely on his own with only the bare minimum of input from myself.

No Skype message every 5 minutes needing help and clarification just a couple of brief chats and he produced some of the best quality work I’ve seen.

I highly recommend him,

Andy Fletcher
DigiResults.com

Quote:
Testimonial…

Hey Steve,

I just wanted to drop you a quick testimonial to let you know I’m very impressed with the eBook you wrote for me. I first got a shock when you delivered the entire package (10,000 word ebook, short report and 2 emailers) in UNDER 48 hours.

The second shock came when I saw the high quality of your work.

As much as I want to ensure you’re available to write for me all the time, I would highly recommend your writing services to others.. :-)

Best,

Calvin Woon
Make Money Online | IM Buzz Creators

Quote:
Testimonial…

I just got my report / ebook back from Steve, and I am most impressed. The document is very well written and researched.

Any changes were made without fuss, and Steve did not stop until it was 100% to my liking.

Trust is a huge factor with me at the moment, and I have been burnt a few times recently with vendors promising everything and delivering squat.

But I have to say that Steve was always available and kept me in the loop every step of the way.

Rating:

Sal
Warrior: Sal64

Here’s the idea…

Let me and my team create your product for you!

I don’t want to waste your time, so let me give you the lowdown.

If you need someone to create a top-quality, laser targeted product, be it an e-book, special report, training course, white paper or even a screenshot video series, we are the people to turn to!

I’ve personally been a full-time product creation specialist for the past five years and I’ve created more than 1200 products. Most I’ve written, but over the past year, I’ve been doing screenshot videos for customers and I’ve brought in a few top people to help me too!

My team and I are…

Professional;

Experienced;

Genuine native English speakers;

Marketers who understand and meet deadlines;

Good at what we do;

Honest;

Client focused;

Responsive;

Flexible;

Adaptable.

And here are some things that we’re not…

Willing to accept second best;

Happy until you are;

Rip-off merchants;

Oh, and we’re not the cheapest either!

You want samples?

You got it…

Product Creation Essentials

3 Simple Copywriting Shortcuts

RSS Traffic Wizard

And an (old) sample screenshot video (ignore the link at the end!)


Over the years, half our products have focused on marketing, covering every aspect of the business including:

• Traffic generation;
• Marketing with Facebook;
• Keyword research;
• Backlinking;
• Offline marketing;
• Marketing with videos;
• Affiliate marketing;
• Website copywriting;
• Membership sites;
• Using PLR materials;
• Setting up joint ventures;
• Making money from forums;
• Outsourcing guides;
• AdWords and AdSense;
SEO…etc.

The list goes on and on…but suffice to say that if it’s marketing content you want, we most definitely have you covered.

Quote:
Testimonial…

This is the first time I have used Steve and his services. I picked him mainly because of his reputation and feedback on the Warrior Forum and I wasn’t disappointed.

The first draft he sent me was spot on there was nothing I needed changing. I was a bit apprehensive in using someone else for this work as you wonder whether he understands what you need.

Before he started he sent me a couple of points to clarify then a few days later he delivers just what I want.

I can’t praise him highly enough.

Thanks Steve for the quick turnaround and ideal product creation.

Anton
Website Flipping The Simple Way

But online business materials are just a part of the portfolio…

I’ve also created many products in the natural health market on dozens of topics including everything from snoring to acne, influenza to diabetes. Then there have been projects in niches as diverse as:

• Organizing Weddings Overseas;
• Dinghy Sailing;
• Making Stained Glass;
• Bass Fishing;
• Astral Projection;
• Learning Soccer;
• Mental health;
• IQ Testing;
• Creating Killer Resumes;
• Growing Bonsai;
• Divorcing Dads;
• Debt Control;
• Weight Management;
• Real Estate…etc.

And many, many more…

The truth is, satisfied customers are the best proof, right? So, let’s hear from a couple more…

Quote:
Testimonial…

I have used Steve’s services and I must say I’m impressed. He delivers on time, listen’s and is always ready to go the extra mile. I’ll definitely use his services again.”

Amaechi Ekufu.
New treatment For Skin Psoriasis

Quote:
Testimonial…

I haven’t done a lot of testimonials, but in this case I feel it would be unfair not to provide some feedback with my experience in having hired Steve to write some reports for me.

In a word…Outstanding!

The reports were right on topic, accompanied with images to further illustrate pertinent examples, were delivered in the time specified, & the cost was more reasonable than I had even anticipated.

This was a first rate job all-round!

Steve then followed through with something that is a bit of a rarity online.

Amazing after-sales service.

I was having an issue (at my end) with a part of transferring some data from a report to my site. In his own time, Steve created a no-cost (to me) video showing the way around the problem.

Seriously…who does that?

They say that when you find a good writer, stick with them.

Don’t go anywhere Steve.

More projects coming your way mate.

Steve Daley
FastProfitInfoProducts.com

Okay, so let’s cut to the chase…I’m not going to try to kid you. You’re thinking ‘Premium quality must mean premium prices, right?’

Agreed…but only if we’re talking about the price that you can charge!

Look, here is the real secret of online success that no-one ever talks about.

I have seen my products sold for $97, $197, even $297 each. That only happens when you’re dealing with quality materials.

But if you pay peanuts for barrel scrapings, well, guess how valuable your product is going to be?

You get what you pay for in life. Online marketing is no different.

Every project is different and price largely depends on what you want. But as examples, here’s a couple of ‘standard’ prices for written reports or white papers (or whatever you prefer to call them)…

++++++++++++++++

5,000 words = $150

10,000 words = $300

++++++++++++++++

Unlike most product creation deals, this one is not a ‘pay everything in advance and hope the creator comes through’ deal.

I know too many who have been burned by upfront scammers who never intended to deliver on their ‘promise’. I don’t want this to prevent you getting a product that will set your online marketing efforts on fire.

So I ask for a 50% deposit with the balance to be paid on successful completion and delivery.

Quote:
Testimonial…

I hired Steve to write an ebook for me. Communication was excellent via email. Okd him to write the book on Saturday and he delivered it on Tuesday night (10000 word package).

The book is just what I wanted. I will be making a few changes but this is just because of my preferences not something he did.

He saved me hours of my own time coming up with the ebook. The writing is great and flows smoothly.

If you are considering him I would jump on a spot without hesitation. I hope to use him in the future.

I would highly recommend Steve if you need an ebook written.

Scott
Carnival Cruise Genie

Quote:
Testimonial…

Hello from another very satisfied customer.

Steve has just finished a business report for me – it really is top quality.

And the service was just as good: no fuss, quick turnaround, great value for money.

Hope to use your services again Steve

I highly recommend him,

EM
Warrior Member: Pinkclouds

To discuss your ideas, e-mail me at infoman[at]yesdeal[dot]net

No matter what you have in mind, we can do it…

Incidentally, we do everything in terms of topic and keyword research as well as the product creation itself. You leave it all to me…

The finished product is 100% yours with an absolute guarantee that the materials are never used for or even shown to anyone else.

Complete satisfaction with your product is categorically guaranteed too!


All products are illustrated with screenshots when appropriate.

Oh, I nearly forgot. In-house e-book cover design and creation is now offered too.

All products are created on a first come, first served basis.

That’s it.

You now know who I am and what I do.

Thanks for getting this far, and I look forward to hearing your ideas.

Cheers,

Steve.

Quote:
Testimonial…

Wow! After using Steve’s services I will be back for more.
His service is second to none and his attention to detail is amazing.

If you need content created then look no further.

John Thornhill (planetSMS)
Your Own eBook Business

P.S. You want to take your business to the next level with your own high-ticket product, don’t you? Well, you’ll never have a better chance…

P.P.S. I can only take a small number of additional customers, so don’t delay.. reserve your spot now by PM or e-mail to infoman[at]yesdeal[dot]net

Dramatic Shift in Marketing Reality

Wednesday, January 14th, 2009
ScholzundFriends asked:

Companies, marketers and advertising agencies are facing a dramatic shift in marketing realitiy – and are increasingly failing to connect with consumers.
The big challenge in times of exchangeable products, the rise of social media and mature and rather brand sceptic consumers:
To find new ways how to get people engaged again in products, advertising and in brands.

Don´t you have something interesting to say? Mailto:engage@s-f.com

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