I was chatting to a marketing buddy via Skype yesterday, and he was mentioning the fact that he has just polled the members of his ‘newbie marketers’ list, asking what I think is arguably the most logical question.
What is it about marketing that you really don’t understand or that I can help you with?
He’d been surprised by how many responses mentioned mind mapping, which I admit surprised me too. It seems to be one of those things that comes around every once in a while, something that lots of people talk or hear about but don’t really get.
Anyway, long story short, in case you’re in the same place or just interested in how you can use mind mapping in your business, this short video I made a few years ago may help (but ignore the link at the end!):